José Carmona

As a principal I have the responsibility to developed strategies, budget and expenses to achieve both brand objective and board of directors’ objective in revenue, sales and customer satisfaction, working with a high motivated team, oriented to accomplish global objectives. MG Camiones is the historical leader in truck national sales for 5 years and the third in fix operations national sales.

Responsible to introduce the brand in Venezuela and develop the strategies for products line up, fixed operations policies and objective, warranty conditions and the dealer network support for the brand.

Define product specs and features for Ford Trucks assembled in Venezuela or imported. Develop business plan to introduce the product in the market as well as the cycle of the product, facelift and platform changes. Authorize to the advertising agency the marketing campaign for Venezuela, Colombia and Ecuador, that reflects the Brand image looking for connection with customers and they needs. Develop the truck dealer network. Responsible to introduce the Cargo Light and Medium Truck products from Brazil.

Define product specs and features for Ford Passenger vehicles assembled in Venezuela or imported.Develop the business plan to introduce the product intro the market as well as the cycle of the product, facelift and platform changes. Authorize the advertising agency the marketing campaign for Venezuela, Colombia and Ecuador, that reflects the Brand image looking for connection with customers and they needs. Responsible for the introduction of Ford Focus, Ford Ka and Ford Fiesta into the Andean Market.

Plan and coordinate market research studies in Customer Satisfaction, Quality and Product needs. Present reports to different Brand managers and product engineering to help them in the appropriate decision-making process to select the right option for the products or the corrective actions on quality and customer satisfactions. Support dealerships in accomplishment of Ford’s standards in image facilities and communications.

Coordinated the actions of specialists in processes of different departments in order to consolidate the continuous improvements that facilitate productivity growth in operations and / or cost reductions due to inefficiency in the different process activities.

Coordinate the user support department, helping users to solve the computational issues as well as train in the use of office applications and network connectivity. In charge of install servers, network environments and communication networks.