Karin Eckert

Sales development, market research and entry of Chapoutier brands from worldwide wine regions in Germany. Translation and actualisation of sales and marketing tools.

Community Management, German and English speaking Area. Social media copywriting, Data analysis.

Management and administration of all sales activities nationally (wholesaler, specialist retailers, HORECA) and globally in 19 export markets, Customer relationship management, Analyse markets and identification of new business opportunities, Entering target markets as California, Switzerland, Denmark, Brand management, Organising and assisting at trade fairs, Commercial visits. Sales growth of 31 % in accounting period 2015/2016.

This MBA program, with an international orientation, focuses on valued managerial expertise in wine sales, export, marketing, purchasing and communication departments.

Co-op program with 8-months practice at the cooperative EURL Les Vignerons de la Gravette: Export Assistant.

The program focuses on world wine markets, including various aspects of marketing and economics, as well as modules in viticulture, enology and sensory evaluation, thus covering the complete value chain of the wine business, from the 'berry to the bottle'.