Karolis Kailiūnas

+ advisory board member for strategic marketing management & markets' specifics + driving online marketing efforts for eCommerce projects in UK, FR, DE, IT, ES + leading product, performance marketing & content strategy development + shaping SEO & PPC strategy and driving its implementation + driving eCommerce market analysis & customer research initiatives + leading eCommerce UX, CRO efforts, data driven UI/process improvements + development of CRM workflow and tools

Intermedix was an international corporation based in US providing data management and analytics services to the healthcare industry, developing software for revenue cycle management and SaaS solutions for emergency, preparedness and response. My responsibilities included performing UX analysis and implementing improvements in multiple products to enhance their ease of using and efficiency, shaping UX/UI guidelines for software engineering teams, evangelising importance of UX in the company.

One of the largest software engineering companies in Lithuania providing large-scale web development services for world-famous brands (Kayak, Swoodoo, HomeToGo) and B2B/B2C eCommerce players across Europe and Lithuania. I was pioneering and leading business analysis (BA), user experience (UX/UI), conversion optimisation (CRO) service branch in NFQ Lithuania; helping tens of large Lithuanian businesses to design their eCommerce processes, shape customer focused and business efficient online presence.

I was a key account & web development team manager in a small web agency providing website, eCommerce and ERP system development services. My responsibilities included a wide range of activities including managing key accounts, driving marketing initiatives, building and managing web development team, managing web project design and development in a small in-house team, working on business requirement analysis and specification initiatives in strategic web & ERP development projects.