Kerim Aslan

• Performing content management for the corporate websites via Adobe Experience Manager • Continuously performing SEO tasks to improve reach and engagement • Creating, rolling out and supporting websites for 13 network banks • Developing landing pages for national and international advertising campaigns • Creating monthly newsletter pages for institutional and corporate customers • Working on the overall content strategy and corporate design

• Elaborating journalistic contributions • Developing SEO guidelines for content production and continuously improving SEO • Website audit: analysing KPIs and performance, reporting concerning the website • Further developing the website in cooperation with the UX team

• Performing content management for websites according to SEO • Creating quarterly, semiannual, and annual reports and presentations for LinkedIn • Strategically planning, setting up, and managing LinkedIn ads and sponsored content • Supporting the media monitoring using Meltwater • Organising press clippings and creating clipping reports • Offering administrative support for the purchasing process of marketing services and tools, invoices, and budget tracking Project: Social Media Management Tool “Emplifi”

• Editing MS Excel lists in the context of invitation management • Communicating with suppliers and cooperation partners • Performing market research and observing the competition • Researching artists and presenting the results to internal clients for the “ETAT-Maus” project • Preparing briefings for external advertising agencies

• Planung und Strategieentwicklung von Mediaplänen • Kommunikations- und Mediaberatung für namenhafte Kundschaft

Internship in New York

Praktikum in Prozess and Effizienz Management

Praktikum in Unternehmensberatung

Praktikum in der Bankfiliale

Marketing, Projektmanagement und Logistik