
Kunal Koushik
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Kunal Koushik
- Responsible for the core brand globally - spearhead innovation pipeline & disruptive campaigns including launches, re-launches & line extensions across all regions with internal & external stakeholders, -Talent development & coaching direct reports and affiliated teams in different regions -Set up & monitor international marketing budget
Marketing in-charge of the Professional division, APAC Region Implementation of all brand activities as per international guidelines Country wise P&L GTM strategy per brand NPD for regional and country specific needs collation and dissemination of regional consumer insights
Strategy and P&L Annual innovation pipeline communication and implementation across all channels Support on integration of newly acquired brands Channel wise support including E Com
Responsible for country P&L Conceptualizing and implementing long-term strategic business plans in tune with market trends, competitive scenario, macro business opportunities and channel readiness. Adherence to global Brand guidelines and delivering key Brand message in line with the annual Brand plans
- 1 Jahr und 6 Monate, Dez. 2008 - Mai 2010
Senior Marketing Manager
Zee TV, India
Building Traffic to the channel Marketing strategy and Brand building Launch of channel and listing in key markets
- 9 Monate, März 2008 - Nov. 2008
Cluster marketing manager
Adlabs Films Ltd.
Building traffic to the channel Marketing activations Strategy and Brand Building
- 1 Jahr und 4 Monate, Nov. 2006 - Feb. 2008
Brand manager
Dorcas market makers pvt.ltd.
Brand P&L, Build brand saliency and gain market shares Strategy to generate new trails and repeat purchase
- 1 Jahr und 4 Monate, Juli 2005 - Okt. 2006
Assistant Brand Manager
Nutrine confectionary pvt ltd.(currently part of Hershey company)
Responsible for Eclairs and toffee category Activities and P&L Communication across channels
- 2 Jahre und 3 Monate, Apr. 2003 - Juni 2005
Senior Executive, marketing
luxor writing instruments pvt ltd
Parker Premium and Waterman Brands roll out in country End to end solutions including packaging, pricing, communication including the retail space as well as TV & Print.
Ausbildung von Kunal Koushik
- 1 Jahr und 10 Monate, Juli 2001 - Apr. 2003
Masters in Marketing & Brand management
Amity Business School
Major in Marketing & Brand Management
- 2 Jahre und 10 Monate, Juni 1996 - März 1999
commerce and business administration
Delhi University
Sprachen
Englisch
Muttersprache
Hindi
Muttersprache
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