Laura Ferrer

• Social Media Management for Mercedes-Benz España and Mercedes-Benz Portugal. • Content translations and localizations for Facebook, Instagram, Twitter and YouTube. • Creative content development for all social platforms. • Copywriting in English. • Reporting.

• Management and strategic planning development for social communities of several brands. • Facebook Ads management and media plans development. • Copywriting with focus on humor content. • Live events coverage. • Marketing issues assessment.

• Supervision and training of social media teams. This training included crisis management, creative contents development and how to build a fulfilling relation with clients. • Esthetic and communications strategies development for multinational companies such as Unilever and Disney. • Strategic planning.  • Live events coverage. • Influencers and Endorsers profiles marketing and management.

• Planning and development of strategic content regarding dynamic digital platforms such as Twitter, LinkedIn, Spotify, Snapchat, Waze, Vevo, among others. • Management, planning and execution of social strategy for the digital networks of the company. • Finding and assembly of successful advertising cases from previously mentioned digital platforms. • Development and launching of educative content regarding digital knowledge.

• Development and follow up of the social media strategy for multinational companies such as Microsoft. • Strategic planning for all social presences. • Assisting brand manager with marketing decisions and their application on social media. • Market research studies and finding analysis introduction and development. • Live events coverage. Accounts I worked for • Nokia • Microsoft • Banco Galicia

• Community management for several brands from Coca-Cola Company. • Planning, development and implementation of social media strategies. • Creative proposals for social networks and digital media. • Live events coverage. Accounts I worked for • Coca-Cola: Coca-Cola, Coca Zero, Sprite, Fanta, Schweppes, Powerade, Aquarius.

• Insightful copywriting for sites, emails and online campaigns. • Creative content development for Hewlett Packard, Fox LA, Pampers and HSBC. • Community management for Pampers. Accounts I worked for • Hewlett Packard • HSBC • FOX • Oral-B • Pampers

Social platforms Digital environment Google platforms

• Creative advertising • Marketing • Writing

• TV and radio scripts • Writing