
Lenka Istvanova
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Lenka Istvanova
- Bis heute 12 Jahre und 9 Monate, seit Nov. 2012
Digital Marketing Executive
Koozai
- 1 Jahr und 1 Monat, Nov. 2011 - Nov. 2012
Marketing Assistant
ITC
I was responsible for developing the company’s voice across all aspects of online presence including web, social media, and email newsletters, as well as offline activities in order to deliver excellent communications and drive commercial return. Social Media I created ITC profile on Twitter, LinkedIn, Google+ which I managed on a daily basis in order to engage consumers with content, build ITC awareness as well as increase website traffic. Common activities include: • Creating & scheduling
- 6 Monate, März 2011 - Aug. 2011
Marketing Intern
Southampton Solent University
A fixed-term Marketing Internship where I was responsible for development and implementation of internal marketing strategy for FBSE Solent Enterprise Centre On-line Marketing Activities: Social Media & Website Management • facilitated the transition of the Centre's website from an old to the new format • responsible for Centre's website maintenance on a daily basis • created and managed the Centre's profile on LinkedIn and Twitter • created a template (using Quark Xpress) for Centre’s case studies
- 1 Jahr und 5 Monate, Sep. 2003 - Jan. 2005
Marketing & Sales Assistant
SKI BIST
My first Marketing experience where I learnt the basics of commercial marketing and developed appropriate marketing strategy for the family owned business. I assisted with product negotiation and product choice with suppliers from Germany and Austria; I was a Head of Accessories section (product choice, pricing and in-store promotion) and a Team leader responsible for distribution of promotional leaflets to potential customers
Ausbildung von Lenka Istvanova
- 1 Jahr, Feb. 2012 - 2013
CIM/CAM Diploma in Digital Marketing
Cambridge Marketing College
Digital Marketing Essentials Digital Marketing Planning Marketing & Consumer Behaviour
- 1 Jahr und 3 Monate, Sep. 2009 - Nov. 2010
International Business and Management
Southampton Solent University
Projects: Fundamentals of operations management in Nokia; The cost and benefits involved in Operations Management of Nokia; Critical analysis of Coca-Cola marketing strategy in developed and developing countries; Developing a new marketing plan for hybrid car in UK;
- 2 Jahre und 10 Monate, Sep. 2006 - Juni 2009
International Trade
University of Economics, Prague
Projects: Situational analysis of company’s external environment (Student Agency); An analysis of the World Trade Organization, its current issues and negotiations with Russia; The Taxation system of Slovak Republic; SWOT analysis of Student Agency
Sprachen
Englisch
Fließend
Deutsch
Grundlagen
Tschechisch
Muttersprache
Polnisch
Gut
Slovak first language
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