Louise Martin

PR Plans & Strategies, Communications, Events, Project Management, Copywriting, Promotions, New Product Development Strategy, International Strategy, Website Content & Testing, Press Releases, Database Management, PPC & Natural Search Analysis, Purchasing, and Market Research.

Aided company awareness from the start up of the business in 2004 by researching the market, competition and consumer insight to develop company name, corporate id, pricing, and other marketing and advertising objectives. Promotion and awareness of artists signed to the label, such as events and gigs, as well as album art and distribution, and communication with higher level labels primarily based in London.

Face-to-face cold selling to the general public - products included: Photography services, 3 Different Telecoms Service Companies, Health Equipment and Credit Cards.

Cold phone selling to businesses and the general public. Products include: Telecoms Services, Website Design, and Home Improvements.

Strategic Marketing, Interactive Media Strategies, Consumer Culture & Behaviour, Advertising Strategy, Research Principles, Public Relations, Direct Marketing & Campaign Planning.

Media: New media technologies, consumption, news cultures, rock & pop cultures, print media, researching media, advertising, debates in media, photography & advertising / Creative Writing: Advanced dramatic writing, scriptwriting, creative voice, children’s fiction, short fiction

Also studied: AS Film Studies AS Critical Thinking GCSE Italian