Lucé Rodrigues Souza

•Founder of Germany for You - www.germanyforyou.de •Content maintenance and further development of the websites, including SEO optimization •Research and evaluation of market trends and innovations in online marketing •Advise propective students to appropriate learning environments in Germany •Content creation of graphics, text and videos (Instagram, Telegram, Youtube, Newsletter, Podcasts und Blogs). • Sales Online of E-book (WooCommerce) for students in Germany

Customer Relationship Management

• Problem solving for European offices (PT, NL, FR, IT, ES, PL, HU, BG, AT, CZ) • Driving optimization projects of Customer care • Logistics & Supply Chain management • Implementing process changes (required by the quality department) • Design and execute educational training programs for international executives • Liaising with all stakeholders in the organization.

•Support for domestic and foreign business partners/visitors/customers/guests at trade fairs etc. •Active customer support (including the Brazilian Ministry of Agriculture and J Serrano) •Communication with internal and external stakeholders

• Research project: “Cluster management as driver for innovation: An analysis of chances, challenges and success factors for Innovation Management and development of recommendations for the Tourismus-Cluster Schleswig-Holstein” with business partner West Coast University in Heide, Germany

•Organization of weekly meetings (e.g. disco, excursions, tea room) •Customer care and maintaining contacts in the system •Planning and execution of celebrations (carnival, dancing in May, Easter, etc.)

•Attended German courses until B1 level •Experience and emerge into the German culture (Schwaben und Rheinisch) • Experience living in a host family as an au pair and communicating with them in German.

•Attended classes at Leiden´s University (A1) and improving Dutch skill until A2 level •Experience and emerge into the Dutch culture taking care of children •Obtain knowledge about the Dutch´s Labor Market

Managing the digital content Reporting on the performance on social media Managing the partnerships and influencers Supporting in the transition from B2B to B2C and increasing the recognition of the brand

•Responsible for the international travel services •Support and development of key account customers •Planning, preparation and implementation of seminars/workshops regarding travel destination trends (e.g. Buenos Aires, Orlando, Lisbon)

• Analyzing customer needs and offering business plans with governmental authorities and cooperative companies • Responsible for maintaining the existing revenue of the contract and improving customer satisfaction • Organization of business trips of the governmental committee for the FIFA Club World Cup in Brazil 2014

•Advising and marketing the program to prospective students • Organizing trade fairs, events and study trips (incl. accommodation, allocation language schools etc. in London and Argentina)

•Processing reservations •Management and maintenance of online booking systems •Organization and coordination of all processes in the reservation department

•Advising tour operators and agents about tourist highlights, events and the relevant infrastructure in Recife, Brazil •Assistance in the field of market research (analysis of source markets)

Innovation and Intercultural management