MIGUEL ANGEL AZNAR TRILLO

Achieved profitability metrics for Warner Home Video marketing division, combining market know-how with business sense. Entrusted to define and execute the strategic business plan together with all the areas of the company. In charge of getting the best ROI for each brand/title release.

Fulfill a profitability marketing area that develops demand generation, opportunity closing and loyalty programs for all MS products aimed to companies between 50 and 1,000 employees. Pioneer in developing communication plans that integrates multiple points of contact (events, internet, magazines, direct mailing, mass media, etc) to build and leverage value relationships with different audiences.

Marketing experience and sales plans for lead brands in the Mexican market, with the aim of consolidating their presence in the different international markets. Fully experienced in international markets development with residence in various countries (USA, Canada and Spain, among others) Responsible for fostering long-term strategic relationships with the different business partners.