Magnus Johansson

Competitor analysis. Price positioning Product portfolio optimization Forecasting Product portfolio manager and market analyst with the responsibility of market and competitor analysis, forecasting, price positioning and portfolio optimization. Reporting directly to the president of Honda Nordic

Market analysis Competitor analysis Pricing and Value based strategy analysis Efficiency/cost analysis Product Portfolio manager in the telecom/mobile platform industry, with the responsibility of analyzing and improving the strategy. Daily tasks included market, competitor, pricing and industry analysis as well as product portfolio planning for products on a global market. Acted as one of the key drivers in establishing improved market value analysis models as well as in-depth competitor pricing analys

Researcher in a project focused on value creation strategies and business models for firms on industrial markets supplying innovative, technologically complex products and services. The assignment was conducted through a multiple case study at several locations in Scandinavia.