Mara Ridder-Reichert

Talent & Music Content for the brands: MTV, VIVA, TMF, VH-1 Regions: Skandinavia, Benelux,Germany, Switzerland, Austria & Poland Artist Cooperations (national and North-wide) Development and extracting of the music strategies for VIVA, MTV, VH-1 & TMF MTV Unplugged MTV Music Powered By Rhapsody (Germany) Artist Cooperation for digital platforms and social media Editorial Music / Marketing Cooperations. (All Eyes On, Artist Development) MTV International Music Council Content such as Push

Music Content for the channels: VIVA Germany, MTV Germany, MTV Switzerland, VIVA Switzerland, MTV Brand New, VIVA Austria and VIVA Poland Creation and Implementation of Playlists and Music Content Development and extracting of the music strategies for VIVA and MTV (target group) Editorial Music / Marketing Cooperations. (All Eyes On, Artist Development) MTV International Music Council Content such as Push. Editorial Artist Cooperation MTV Unplugged MTV Music Powered By Rhapsody

Music Content for the channels: VIVA Germany, MTV Germany, MTV Switzerland, MTV Brand New and VIVA Austria. Creation and Implementation of Playlists and Music Content. Development and extracting of the music strategies for VIVA and MTV / adjustement of target group Invention of new Musicvideocontent Shows. Editorial Music / Marketing Cooperations. (All Eyes On, Artist Development) MTV International Music Council Content such as Push. Editorial Artist Cooperation MTV Unplugged

Erstellung und Umsetzung der Playlisten und musikalischen Inhalte der Sender MTV, MTV Brandnew und VIVA. Entwicklung neuer und Ausbau vorhandener Musikstrategien MTV North. Entwicklung neuer Musik - Rotationsformate. Redaktionelle Marketing Kooperationen (z.B. All Eyes On).

Generelle musikalische Ausrichtung von den Sendern MTV und VIVA. Festlegung musikalischer Inhalte, Künstler, Kooperationen, Playlisten, Musikplanung usw...

Musikausrichtung VIVA, Festlegung musikalischer Inhalte, Künstler, Kooperationen, Playlisten, Musikplanung etc.

Musikredakteurin (VIVA, VIVA ZWEI) - zuständig für Playliste, Musikplanung, Labelkontakte, Kooperationen, Musikausrichtung