Marina De Barros

Heading the Business for Europe and Central Asia : P&L responsibility , from sales to execution for the success of our customers . capital equipment projects, & services

Head of the Strategy, Marketing and Communications function for Sidel group and its brands with a global team ; Member of the executive committee. - Lead the sustainability strategy & transformation - Provided front-line with tools and channels (commercial processes, CRM) - Drove customer loyalty development program (customer experience, NPS) - Explored new business development opportunities (alliances, M&A) - Ensured Protection and development the brand image

Head of strategic planning & defining 3-year Group Business plan - Head of the Strategic Program Office: Leading the delivery of the strategic plan. Planning of each strategic program, projects progress and reporting, raising and proposing solutions on main risks, including restructuring program - Head of the Quote to Cash Equipment global process: end-to-end capital equipment business process across functions and geographies supported by a global multifunctional team

P&L responsibility for the region composed of 53 countries. Shaped the business to profitability: business development, sales, project management and services activities - 200M€ sales , restructured the regional set up; - Negotiated and developed relationships with top Beverage players ; Lead a team of 200p in 6 locations and 10 partner companies in Central Europe, and Middle East

Deputy of the Global Market Operations EVP: coordination of the six market operations regions - Built and implemented market governance structure: Target setting, Sales forecasts, business performance reviews - Lead a Global Technical pool of 100 technicians supporting global field activities - Lead the continuous improvement team Market operations on field, project management, logistics, and other global market processes

Implementation of business transformation programmes for French and international companies (Italy, Belgium, Spain, Eastern Europe, Brazil …). Specific focus on multicultural performance improvement programs linked to organisation redesign, review of go to market approach, production efficiency, innovation

Projects in Chemical & Pharmaceutical industry using Lean and Six Sigma - Managed simultaneously 2-3 performance improvement projects - Coached individual senior customer executives

Lead change management projects in Telecommunications, Pharmaceutical, Chemical sectors in France, Belgium & Italy. - Delivered tangible P&L results for customers, managed 4-5 consultant project teams

Lead several work streams of change management projects such as maintenance efficiency, short interval control in production, production efficiency, innovation. Projects in France, Belgium and Italy in Chemical and Cement industry.

Telesales and supervisor of telesales teams