Mario Huber

Product and portfolio management in media marketing for media offerings to direct customers and agencies: Management of the entire media portfolio of over 500 brands/products and across all platforms for product harmonization, product innovation, and offer management for overarching themes, events, and highlights. Evaluation and development of offerings based on relevant media KPIs. In addition, onboarding of new marketing clients with definition and development of marketing-relevant products and offerings.

In the area of concept development and media planning, also lead for the development of creative customer concepts with higher budgets: Print, online, social media, audio, events, licensing, influencers, digital out-of-home, and ATV ad sales across various customer industries for multi-channel media brands in the areas of lifestyle, health, luxury, entertainment, food & beverage, living, automotive, telecommunications, leisure, and finance.

Trainer and customer advisor: Personal training, group fitness, floor supervision, customer service

Food & Beverage specified development/creation of offers/concepts/ideas for direct customers and agencies in that industry across all media platforms – Management of internal coaching on creativity in general and in relation to the core business of media marketing and from the perspective of relevant consumer brands.

Development/creation of offers/concepts/ideas for direct customers and agencies via the following platforms: print, online, mobile, social media, TV - Support for customer projects, including after-sales implementation.

Development of media products for advertisers from all industries. Implementation of those products within conceptioning and planning of cross-media offerings for advertising clients and media agencies for the positioning of brands, products and campaigns in the consumer market. Concept development and media planning via TV, online, social media and audio ad sales across all client industries for a multi-channel media brand.

Bachelor`s Degree Member of the ‘Marketing Optimisation’ project group within an internal group-wide project. Parallel bachelor's thesis on the topic: Development of a concept for the further development of Constantin Sport Marketing GmbH as a sports and media marketing company.

BSA-Akademie, Saarbrücken

Faculty: Reinhold-Würth-University Künzelsau (GER) Thesis: Further development of a sports and media marketer Overall Grade: 2,0

Profile subject: Marketing Thesis: Customer satisfaction analysis in a gym Overall Grade: 2,1

EnBW Regional AG