Mark Ogden

(ASM Assembly Systems was formerly SIEMENS EAS) Managed a marketing team to achieve $20 million capital equipment sales per year -Achieved cost savings of 50% by use of electronic media and targeted marketing programs. -Increased accessible market by 40% after successful launch of new products into Americas market -Coached multiple employees how to define and achieve specific, measurable goals for the year

-Enabled the sale of >$1 million of equipment and software by a series of in-house customer demos -Improved quote turn around time and accuracy by creating a new excel based quote system for all products, software and services in the business unit -Increased the annual number of customer demos by 500% by planning and executing a road show concept to demonstrate products in key regional markets throughout USA, Canada and Mexico.

-Successfully launched a new series of electronics assembly equipment into the Americas. -Researched new markets for the product, defined a sales and marketing approach for the new markets around the capabilities of the latest Siemens software tools and machine features. -Increased sales by $1.5 million per year by penetrating new market segment with the product.

Creation of evaluation criteria for possible new supplier partnerships and services Execution of evaluation projects

-Planned and managed all activities necessary for the development, installation and ramp up of a $20 million automated assembly cell at a new semiconductor plant in the USA -Managed pre-shipment testing of equipment for customer at various locations throughout Europe -Managed a team of Siemens personnel and subcontractors from three different countries on site -Successfully met project milestones within timeframe and budget defined in the contract

-Coached teams of operators, technicians and product developers to help solve problems and improve efficiency and throughput of electronic circuit board production. -Enforced “design for manufacture” on products to reduce manufacturing cost and increase quality -Planned and introduced ISO 9000 procedures into the production line.