Marshall Bellamy

Conception, creation, and execution of TV and digital campaigns for various international Henkel brands: Tage in Iran, Losk/E in Russia/Eastern Europe, Vernel all over Europe, Dial in the USA, and Fa in Germany.

I was the copywriter on the Allianz international account. I created global brand campaigns with sponsorship assets from Formula 1, FC Bayern, the Paralympics, and even Lang Lang. I developed its first global Employer Value Proposition and articulated the insurance company's first Global Brand Proposition. I also frequently supported German-speaking creative teams with concept creation and was part of the winning pitch teams for Honor and KFC.

Deepblue's Budapest office was the AOR for brand activation and global trade marketing for Imperial Tobacco. I was the lead copywriter on global brand activation platforms and toolkits for several international brands. As part of the activation team, I created brand activations for local markets, developed brand experiences for events and in retail, did the usual conceptualization and copywriting for key visuals, and launched new product campaigns in Vietnam, Russia, Morocco, among others.

Freelanced for some of Toronto's finest agencies, working on some of Canada's biggest brands.

A one-month internship that turned into a three-year stint at one of Toronto’s finest independents. I was the sole full-time copywriter for the Telus B2B business, helped successfully pitch for SiriusXM, and created Christmas ads for Labatt's non-alcoholic beer, which caused stir in the Canadian press and caught Fox News' attention – http://fxn.ws/1ydXIQ8