
Marta Torres Vilas
Suchst Du eine andere Marta Torres Vilas?
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Marta Torres Vilas
- Bis heute 6 Jahre und 1 Monat, seit Juli 2019
Head of Marketing and Communications
Urban Campus
- 2 Jahre, Aug. 2017 - Juli 2019
Global Product Marketing Manager
trivago N.V.
- 3 Jahre und 6 Monate, März 2014 - Aug. 2017
Global strategic Marketing Manager - Marketing and Brand Strategy
NH Hoteles
Development of the Global B2B Brands Strategy Definition of brands and brand positioning (Value proposition, Brand Book and guidelines) Define Comms. & Content Strategy (Launch Digital Content Strategy, Blog, Social Media, and CRM) Material definition and execution (From Brief definition to execution) Coordination with the BUs Marketing Managers to ensure the implementation of the Marketing Plan according to Global and Local needs.
- 4 Monate, Jan. 2014 - Apr. 2014
Trade Marketing Coordinator – Commercial Dept.
NH Hoteles
Creation of the new Trade Marketing Department at NH HQ. Development of the Global Trade Marketing Strategy Development of the Global Trade activities calendar Coordination of all Trade projects from stand concept to construction (FITUR, ITB, IMEX) and Trade show organization. Development of sales collateral guidelines and materials (PPTs, Videos, Give a ways, Roll ups…) to create a consistent image world wide. Awarded “Best company stand” at FITUR 2014.
- 1 Jahr und 2 Monate, Nov. 2012 - Dez. 2013
Meetings and Events (MICE) Project Coordinator- Corporate Sales
NH Hoteles
Coordination and monitoring of the Global MICE segment. Analysis and creation of MICE reports in order to follow up on the segment's weight evolution inside the company. Monitor the presence of NH in MICE Third Party Websites. Support NH´s participation at trade Fairs and commercial events Commercial activities optimization. Implementation of tracking methods to analyze ROI and impact of global trade show. Calculate the payment of commissions and overrides.
- 8 Monate, März 2012 - Okt. 2012
Branch Manager Graduate Program - Sixt Rent a Car Spain and Germany
Sixt GmbH & Co. Autovermietung KG
Product implementation in Spain Analysis of different Branches in Spain and Germany. Identification of potential and needs. Branch Organization Branch supervisor, ensuring that the day to day operation were smooth and standards were respected. Monitoring of all tasks, and encouraging team members to meet his objectives. Upselling project responsible
Ausbildung von Marta Torres Vilas
- Bis heute 8 Jahre und 2 Monate, seit Juni 2017
Digital Marketing iMBA
University of Illinois at Urbana-Champaign:
- 1 Jahr und 2 Monate, Aug. 2009 - Sep. 2010
Technology and management-oriented business administration (TUM-BWL)
Technische Universität München
- 1 Jahr und 1 Monat, Juni 2007 - Juni 2008
Total design
Instituto europeo de disegno
- 5 Jahre und 1 Monat, Sep. 2006 - Sep. 2011
Business Administration
Universidad Carlos III de Madrid
Sprachen
Deutsch
Fließend
Englisch
Fließend
Spanisch
Muttersprache
Französisch
Grundlagen
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