Martin Madsen

Angestellt, Business & Market Analyst, Caterpillar

Hamburg, Deutschland

Fähigkeiten und Kenntnisse

Business Intelligence
Market Intelligence
Microsoft Power BI
Six Sigma Green Belt
SharePoint
Competitive Intelligence
Market strategy
Project management
SAP Web Intelligence
Key account strategy
Salesforce CRM
MS Power Automate
SAP Business Objects
Reporting Tools
ETL (Extract
transform
load)
Data Warehouse
Data Analysis
Stakeholdermanagement
Analysis
Market Analysis
Business strategy
Strategic Marketing
Reporting
Visualization
MS Office 365
ETL

Werdegang

Berufserfahrung von Martin Madsen

  • Bis heute 11 Jahre, seit Mai 2013

    Business & Market Analyst

    Caterpillar

    Creation & implementation of holistic market intelligence concept including dedicated data-warehouse and derived interactive dashboards & reporting solutions | Strategic market segmentation and target customer identification | Key contributor to conception & rollout of account management | Monitoring of KPI’s and market trends | Experienced in demanding projects & analyses Six Sigma Green Belt | PowerBI | PowerQuery | PowerFlow | Google Analytics | SharePoint | SAP WebIntelligence

  • 6 Jahre und 9 Monate, Aug. 2006 - Apr. 2013

    Market & Business Intelligence Manager

    Germanischer Lloyd SE

    Various analyses of the shipping market | Midterm strategy for maritime services | Monitoring of long term shipping trends | Global implementation of (key) account management

  • 2011 - 2012

    Market Development Manager Region Americas

    Germanischer Lloyd Americas

    Market strategy development for North America & Brazil | Liaison between local management, sales force and head office | temporary deployment

  • 2005 - 2006

    Sales Representative

    Panther Packaging Group; Sales Development

    Link between field representative, customer and production

  • 2005 - 2005

    Post graduate Intern

    Volkswagen AG, Corporate Areal Development (Emerging Markets)

    Assessment of potential selling markets | Analyses of (emerging) market entry strategies of core competitors | Screening & evaluation of sources regarding Market-Intelligence

  • 2004 - 2005

    Round the World Travel

    none

    RTW trip: North America; Australia; Asia

  • 2004 - 2004

    Graduand

    DaimlerChrysler, Market Management & Planning Coordination

    Diploma Thesis. Analysis & comparison of product-life-cycles Mercedes E-Class vs. BMW 5-Series

  • 2003 - 2003

    Intern

    DaimlerChrysler, Product Management E-Class

    Marketing strategy facelift E-Class | Analysis of core competition set | Sales Planning (regional break-down)

  • 2003 - 2003

    Working Student

    Infineon Technologies AG, Marketing

    Working student; various tasks

  • 1999 - 2000

    Customer Consultant

    Deutsche Bank AG, Private and Business clients

    consumer loans | standardized asset management | electronic banking

  • 1997 - 1999

    Apprentice

    Deutsche Bank AG

Ausbildung von Martin Madsen

  • Specialisation in Marketing

    Ryerson University Toronto, Canada

  • International Business Management

    IBS Groningen, Netherlands

Sprachen

  • Deutsch

    Muttersprache

  • Englisch

    Fließend

  • Spanisch

    Grundlagen

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