Matthias Weiskopf

Leading the team for the North Asia subregion (Hong Kong, Taiwan, South Korea and India). In charge of retail partner relationships, sales and after sales performance, marketing/PR and brand activation. · Exceeded sales and after sales targets, YoY sales improvement of over 25% across the subregion. Aided Taiwan becoming Global Retailer of the Year 2022. · Developed the growth strategy 2025, grew the brand footprint with new retail partners and network development in Taiwan and India.

Supporting the retail organisation across senior management and strategy, sales, CRM and IT by conceiving and implementing measures for digital transformation and profitable growth. • Outlined company’s strategic transformation framework across internal departments. • Improved sales management steering, and KPI transparency based on a new proprietary BSC. • Improved data accuracy, adoption ratio of systems and digital tools.

INFINITI Motor Company Ltd. operates in over 50 countries. Its range of premium automobiles is built in Japan, United States, United Kingdom and China. Amidst changing consumer behaviour and new technology development in the automotive industry, a new online-to-offline retail concept is required. This new role of Senior Manager, Future Retail Strategy in the global headquarters was established to position INFINITI as an international premium brand with the promise to deliver enchanting simplicity.

Blackbird Automotive, founded in 2013, is a multifaceted business that offers an array of tailored services and products – from logistics to servicing and restoration of classic cars, publishing, branding and creative services. I was responsible for introducing and developing corporate sense and structure in the fledgling company, driving the full spectrum of business development activities from inception to scale-up for various business arms.

The oldest Porsche dealership in Asia, PCHK commenced operations in 1955 as part of Jebsen Motors Limited. Spearheading the business, I oversaw more than 200 staff across six locations in Hong Kong and Macau, and shared P&L responsibility across sales, after-sales, marketing, CRM, finance and HR management.

A consultancy I started that specialised in project management, sales leadership, solution implementation and process optimisation. My projects spanned all verticals, including acquisition, sales, after-sales, CRM, marketing and communication, and human resources. I helped key industry clients maximise resources, revamp processes, sharpen HR leadership base and achieve operational efficiency. Key clients: Volkswagen AG | Volkswagen Group - China, Hong Kong, Singapore, Middle East | Audi AG | Porsche HK

Working exclusively for and on behalf of Volkswagen, implemented new personnel development standards for corporate human resource development strategy across Europe. Consulted importers/sales organisations in HR development and training; Managed and monitored implementation of standards and ensured quality of rollout; Piloted and implemented training programmes for personnel.

Responsible for both Ferrari and Maserati. Planned, conceived and developed marketing objectives with authorised dealers; Formulated and supported marketing activities, such as tradeshows and co-sponsorships, at country and dealer level; Ensured dealer adherence to Ferrari corporate identity and design; Developed new concepts for websites.

Dealer Consultant for Jaguar Deutschland GmbH (1997 – 1998): Designed and implemented marketing concepts at dealership level; Conceived and supported dealership network’s website. In 1999, began work for Ford: Devised a modular system for the dealership network’s website; Executed and supervised dealers’ implementation activities.

Internationales Marketing