Max Feldmann

Mixed role of project manager and product owner: > As part of the scrum team I am the touchpoint between all relevant stakeholders of a tech-startup: Development/ Scrum Team, Scrum Master, Product Owners, Management, Customer, Sales- and Design Department > Planning, mangement and ensurance of success for all projects

Supporting and consulting the agency-mangement in sales- and marketing-activities Management of strategic partnerships and networking for the Fewclicks-Agency Managing the operative business for the subsidary startup www.usemytec.com (innovative peer-to-peer machinery sharing platform for the agricultural sector)

Working for the subsidary startup www.usemytec.com: Strategical and conceptional work on online marketing channels with the goal of building and positioning a sustainable brand for UseMyTec Integrated marketing campaigns (Facebook, Search Engine, Email, Contentmarketing and PR) Organic social media marketing with Facebook, Instagram and Twitter Reporting marketing endeavours (to investor as well as to management) Creation of pitch-decks for investor-relations

Working for the subsidary startup www.usemytec.com (innovative peer-to-peer machinery sharing platform for the agricultural sector) Responsibilities (excerpt) - Cold-calling potential customers - Building up and supervising customer relations (including ag-tech retailers and wholesalers) - Creation of pitch decks for investor relations (design and content)

- Meistens alleine verantwortlich für meinen Bereich - Zubereitung aller möglicher Arten von Getränken - Gastgeber, Unterhalter, Problemlöser

Strategic Management: Specialisation in Marketing and Controlling, combining a market-driven view on the firm with a KPI-driven, internal analysis-perspective. Master-Thesis: "Customer Centric Digital Advertising: Event-Based Retargeting with the Facebook Pixel

Internationales Management, Marketing, Marktstrategien