Melissa Smith

Angestellt, Senior Account Executive, TBWA - Tequila Singapore
Singapore, Singapur

Fähigkeiten und Kenntnisse

I am organised
attentive to detail
a team player and have strong analytical skills. I
I have a passion for the business and love what I
deep understanding of how people react
think and behave through the diversity of cultures

Werdegang

Berufserfahrung von Melissa Smith

  • Bis heute 16 Jahre und 10 Monate, seit Okt. 2008

    Senior Account Executive

    TBWA - Tequila Singapore

    Clients: AIA, INSEAD Managed an integrated campaign for AIA targeting the youth market (posters, print ads, events, eDMs, DM, brochures and microsite.) Work for INSEAD includes DM and digital (microsites, banner ads, e-newsletters, eDMs.)

  • 7 Monate, März 2008 - Sep. 2008

    Account Executive

    M&C Saatchi, Sydney

    Clients: Pizza Hut, Sara Lee, Department of Climate Change. All include TV, print and radio. Frequent client contact. Prepared reports/studies on Australia, Quick Service Restaurants (QSR) and coffee industries for client presentations and inductions. In charge of compiling and writing competitive reviews. Helped with new business pitches. Experience: Retail, FMCG and Government

  • 3 Monate, Jan. 2008 - März 2008

    Junior strategic planner

    Publicis, Sydney

    Strategic Planning team Projects included: • Working on a Context Analysis reviewing current media trends and preparing to present it to clients. • Taking client briefs and finding out how to best reach their target audience. • Helping the digital team with a new pitch. • Involved in an international direct mailing project.

  • 7 Monate, Okt. 2006 - Apr. 2007

    Event Coordinator/Supervisor

    Alexandra Palace, London

    In the 6 months I worked at Alexandra Palace I had a range of duties: •I was responsible for Managing teams of 3 to 15 people on events, concerts and exhibitions. •Taking care of the organisers and making sure their expectations were met. •Giving feedback to the client. •Training new staff. •Involved in PR and ensuring the smooth running of events.

Ausbildung von Melissa Smith

  • 3 Jahre und 1 Monat, Sep. 2003 - Sep. 2006

    Communication

    Goldsmiths College, University of London

    Subjects included: Psychology of communications, advertising marketing and PR, cultural studies and the cultural industries, political communication, explorations in world cinema, media audience research, transnational media and culture, creative industries in an international framework. Disserta

Sprachen

  • Englisch

    Muttersprache

  • Französisch

    Muttersprache

  • Spanisch

    Fließend

  • Bahasa Malaysia

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