Michael Ruethnick
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Michael Ruethnick
- Current 5 years, since Jun 2021
Innovation & Marketing Strategy Consultant
Conscious Growth GmbH
- 9 months, Feb 2020 - Oct 2020
Global Director Non-Alcoholic Beer
ABInbev New York
- 1 year and 1 month, Jan 2019 - Jan 2020
Innovation & Portfolio Director Europe
ABInBev Belgium
- 1 year and 4 months, Oct 2017 - Jan 2019
Innovation & Commercialization Director Africa
ABInbev Africa
- 1 year and 9 months, Jan 2017 - Sep 2018
Innovation Director Africa
ABInbev Africa
- 3 years and 5 months, Aug 2013 - Dec 2016
General Manager Innovation South Africa
SABMiller
SABMiller is amongst the world's leading brewers and CPG companies with strong roots in developing markets, representing 72% of the group EBITA. In South Africa, SAB is the leading brewer and contributes 19% to the SABMiller Group EBITA.
- 2 years and 3 months, Jan 2010 - Mar 2012
Global Innovation Director
ABInbev New York
- 1 year and 4 months, Sep 2008 - Dec 2009
Global Innovation & Insights Manager
ABInBev Belgium
ABInBev Belgium
- 9 months, Jul 2007 - Mar 2008
Principal
node (Barcelona)
NODE - Innovation management consultancy. Created breakthrough product/service innovation strategies for leading European CPG companies. • Drove the development of strategic innovation platforms and high-level concepts for global food supplier in France. • For global leader in dairy led the development of breakthrough concepts expanding the national business beyond core and chilled distribution in Spain.
- 6 months, Jan 2007 - Jun 2007
Freelance
Freelance Marketing / Business Strategy Consultant
Led the development of a consumer-based branding strategy for the ‘flower’ business for the world-leader in the Agro-business based in Switzerland/the Netherlands. Conference speaker.
- 5 years and 2 months, May 2002 - Jun 2007
European Brand Leader
Mars Inc
MARS is global leader i.e. in the Confectionery and Petfood business and amongst the most successful still privately held businesses. In charge of the development of brand, communication and innovation strategies for Europe, i.e. MARS, SNICKERS, CELEBRATIONS, MILY WAY. • Developed new positioning, communication platform and copy for CELEBRATIONS in Europe. • Led European new product development of MARS ‘Planets’. • Defined a Kids portfolio strategy for the European chocolate business.
- 2 years and 4 months, Jan 2000 - Apr 2002
Key Account Manager
Mars Inc
Was accountable for the delivery of profitable Key Account growth, the definition of business plans, category management, pricing strategies, costs management and logistics efficiency for the METRO GROUP, TENGELMANN and SPAR.
- 2 years and 7 months, May 1997 - Nov 1999
Associate, Project Leader
Booz Allen & Hamilton
BAH is one of the top 5 leading management consultancies. Managed and led consulting projects for CPG companies and Food Retailers across European markets.
- 3 years, Apr 1994 - Mar 1997
Senior Brand Group Manager
Mars Inc
In charge of the development and implementation of national brand, communication and integrated marketing/POS strategies for MARS, BALISTO/CERALISTO, BOUNTY.
Ausbildung von Michael Ruethnick
- 1 year, Sep 2021 - Aug 2022
THE CONSCIOUS BUSINESS MASTER
THE CONSCIOUS BUSINESS INSTITUTE
Building better business by creating inspiring, purpose-driven organisations & teams
- 8 months, Feb 2012 - Sep 2012
Coaching
CTI – THE COACHES INSTITUTE: COACHING CERTIFICATION PROGRAM
Associate Certified Coach (ACC) accredited at the ICF (International Coaching Federation)
- 1991 - 1994
BWL
EAP - European School of Management ((MBA)
European Master's in Business Management (MBA): 1st year: Paris, 2nd year: Oxford, 3rd year: Berlin; Diplom-Kaufmann (Prädikatsexamen)", "Diplôme de Gestion de Grande Ecole" - degrees with distinction
- 1989 - 1991
BWL
UNIVERSITY OF PASSAU
Degree in Business Management
Sprachen
German
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
Spanish
C1 (Fließend)
French
C1 (Fließend)
Dutch
C1 (Fließend)
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