Michael Weidinger
Angestellt, Performance Marketing & Data Director, EMEA, Overdose Digital
Wien, Austria
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About me
As Performance Marketing & Data Director, I'm overseeing all elements of digital process delivering best in class digital implementation, data collection, data hygiene, reporting visualisation and technical proficiency for all Overdose clients. Furthermore, I'm responsible for the P&L of the division in EMEA, growing, management and mentoring of the team, as well as guiding overall clients performance marketing strategy for strong, tangible, revenue driven results. Based on data insight, performance marketing, CRM/MA, BI, web development, e-commerce and digital transformation.
Timeline
Professional experience for Michael Weidinger
Current 2 years and 8 months, since May 2021
Performance Marketing & Data Director, EMEA
Overdose Digital
- Strategic and operative management of Data-Driven Performance Marketing (SEA, Paid Social, Programmatic, Affiliate, Video Ads) - Tracking & Implementation - Web & Marketing Analytics - Data Transformation & Visualization - Ad(server) Operations - AdTech & MarTech -- DMP/CDP/DSP/MAP/CMP/CRM/Tag manager integration and management - Media planning & buying - Demand & Lead Generation - Conversion Rate Optimization & Growth Analytics - Marketing Automation
Current 7 years, since Jan 2017
Michael Weidinger - Startup-Marketing
Michael Weidinger
Current 7 years and 9 months, since Apr 2016
Online Marketing & eCommerce Manager
Anexus GmbH
SEA, SEO, SMM, Display- & Performance Marketing
3 years and 2 months, Sep 2009 - Oct 2012
Kampagnenleiter Online PR
M³ - Modern Mind Marketing GmbH
Online PR, Social Media Marketing, Blog Marketing, eMeinungsbeobachtung, SEO Off-Page
1 year and 4 months, Jun 2011 - Sep 2012
Kommunikationsverantwortlicher
Team Vienna Games GmbH
Social Media Marketing, Online PR, Testing
11 months, Jun 2011 - Apr 2012
Online-Redakteur
Spielquadrat
1 year and 6 months, Apr 2008 - Sep 2009
Produktionsleiter
eClipping Service GmbH
8 months, Nov 2007 - Jun 2008
Steuersachbearbeiter
Steuerkanzlei Mag. Grohn-Geissler
1 year and 8 months, Sep 2003 - Apr 2005
Medientechniker
Sial Digital GmbH
2 months, Aug 2003 - Sep 2003
Praktikant
Echo Medienhaus
Educational background for Michael Weidinger
1 year and 11 months, Jun 2013 - Apr 2015
Online Media Marketing
Donau Uni Krems
4 years and 4 months, Mar 2008 - Jun 2012
Publizistik und Kommunikationswissenschaften
Universität Wien
PR Werbung
Languages
German
First language
English
Intermediate