Michelle Medeiros

Responsible for the development, coordination, implementation, and administration of public relations strategy and programs, directed primarily toward the media and secondarily to industry, stockholders and/or employees, defining PR strategies that maximize Intel’s perceived position in the market.

I was in charge of the coordination of all 10 regional PR agencies. I was responsible for selecting and training the regional agencies and also for providing guidance, support and budget to reach the best coverage and results in each region. - Regular indicators, relationship programs with journalists - Media trainings programs - Press communications po

Reporting to communications manager I worked as an internal consultant for press activities, and specifics program/project administrator, representing the corporation to external groups, agencies and vendors. - Reviewed materials intended for public release to ensure that they represented the best interests of the company and were consistent with established company public relat

Reporting directly to the Agency Director I was the manager of the Healthcare group consisting by 4 executive accounts and was accountable for the development, coordination, and implementation of public relations strategies, product press launches and relationship programs for our clients. Among the main clients were Wyeth Pharmaceuticals / Wyeth Consumer, AstraZe