Michelle Meyer

Working in international Market Governance team

- creation and distribution of weekly newsletter - maintenance of stock list and webshop - responsible for various social media accounts - Facebook Ads creation and upkeep - influencer communication, research and contracts - Adobe Photoshop editing

- responsible for global KMS Pinterest channel - support in crisis communication - Continuous monitoring of trends, innovation and developments of the beauty- and digital industry - Digital Trends and Updates Newsletter: creation of an internal newsletter - Support in conception of social media plans for global & local channels, support in global send-outs - Briefing and coordination of different international agencies and external partners (for social media channels)

- support in various social media projects (KMS Pinterest channel, creation of social media plans,…) - UGC software: coordination, proactive coaching for different markets, optimization of visualisation - monthly international calls: organization, planning and coordination - AR Retailproject: feedback and best practice case research - monitoring of trends, innovation and developments - Digital Trends and Updates Newsletter: creation of monthly internal newsletter and further tasks

- Active Participation in the creation of local and global Presentations in German and English language - Contribute to the creation of materials in the consumer and medical sector - Independently process internal marketing enquiries and take over the contact exchange with responsible Agencies - Collaborate on projects in the field of market research and PR - Support the Femibion Brand Team with operational and conceptual tasks in day-to-day business

Main interest in Online Marketing, especially Social Media Marketing Bachelor theses with Kao Corporation about a luxury brand (digital communication concept with survey)