Miroslav Kral

Sales&Marketing for Small and Middle Business and Microsoft Partner Network, P&L responsibility

Responsible for identifying business opportunities of energy services in region, developing marketing strategies, rolling out delivery capabilities and launching pilot projects. Government lobbying and building strategic relationships with 3rd parties.

Led a largest distributor and system integrator of security technologies at the Czech and Slovak market after acquisition by Honeywell. Responsible for the company integration into Honeywell International covering P&L, sales, marketing, HR, finance, legal, IT, and logistics.

Led the retail sales unit with 550 employees of a mobile operator. Developed and managed 3 sales channels with 2.500 outlets that acquired 1 mil. customers annually and served 4 mil. mobile subscribers.Responsibilities included sales & distribution management, strategic and tactical development.

Managed the national indirect sales channel accounting for 60% of company sales. Responsible for distribution network with 1500 outlets nationwide controlled by 5 area managers and 22 account representatives. Restructured channel, implemented performance mngt., launched sales of prepaid services.

Responsible for development of sales& distribution channels to launch GSM services, led team of 31 employees. Increased performance of dept. by 110% that become the fastest growing region.

Involved in the preparation of Čekom and AirTouch International´s consortium bid for the second GSM license in the Czech Republic: prepared market research, forecasted penetration, created the distribution concept and built the distribution network.

Member of Beta Gamma Sigma Honor Society in World Business