Monica Franzini

Responsible for managing all aspects of online and offline marketing, events and communications projects and for coordinating external agencies and internal stakeholders to ensure that all project goals are met on time and on budget.

Responsible for the coordination of the regional marketing plan and relative budget across EMEA as well as for the organization of webinars, seminars and localization campaigns for the Italian market.

Responsible for the development of marketing campaigns to build awareness of ABE qualifications in Europe and Africa (trade shows, advertisements, PPC campaigns, newsletter, etc.) and to build relationships with ABE agents and partners.

Responsible, under the direction of the European Sales Manager, for managing and developing existing accounts, and increasing quality lead conversion in the EMEA region.