Moritz Rausch

•Leitung cross-funktionaler Projektteams zur Umsetzung strategischer Großprojekte. •Steuerung von Produktreformulierungen für Key Accounts (u. a. McDonald’s) und Markteinführung von Sprite Zero & Fanta Orange Zero in Schankpackungen. •Entwicklung der Marktstrategie für das Fountain-Business (inkl. Freestyle) •Verantwortung für Budgetplanung und -controlling im Bereich Packageless Innovation und Innovationstesting. Schwerpunkte: Portfolio Strategy, Market Analysis, Innovation Management

- Trainee Lead: Budget responsibility, organisation of events, trainings and mentoring. Various positions in the course of the traineeship: - Key Account Management Vending and Discounter - Route to Market (Sales Strategy) - Field Sales - New Business (Spirits: Marketing, Sales and Strategy)

• Support in retail organisation/management and internal and external reporting tasks. • Planning, operational cooperation and representation of the responsible employee in various projects (e.g. dealer audit processes, cross-market system conversions, network studies, etc.). • Preparation, handling and correct archiving of contracts.

Semster Abroad