Muhammad Umair Arif

• Develop, implement, and manage social media strategy. • Oversee content creation and measure campaign success. • Stay updated with social media best practices and industry trends. • Collaborate with cross-functional teams and communicate with industry professionals and influencers. • Hire and train team members, provide feedback, and adhere to rules and regulations. • Present reports and recommendations to senior management.

Identify press opportunities through evolving issues.  Develop content for broadcast, print and online distribution channels.  Ensure that key messages align with vital business strategies.  Serve as the organization's media liaison and formal spokesperson.  Monitor all campaigns, and report on results.  create and manage the organization's social media profile and presence.