Murat Hakan Karataş

• TALAT PRINTING AND LEATHER CO.: EXPORT AND IMPORT SALES MANAGER (2008-date) RESPONSIBILTIES: Export and Import Sales, Purchasing, Adopting measures for cost saving. Application to: Benefiting by export incentives of Turkish Export Development Institution, adopting new marketing strategies, brand formation and creating distributors in Europe. If you can’t increase your sales, reduct your costs. (Rigid Trade) Change your target to A class customers. ACHIEVEMENTS: New distributor agreements.

RESPONSIBILTIES: Coordinating of export/import and domestic sales. ACHIEVEMENTS: • Introducing and Launching Mike Coffe to Turkish and Cyprus Market • Innovative Product : PS Raki Cup Project • Brand Management: Kentpak Brand Plastic Disposables • Export Sales to: Israel, Cyprus, Austria, Romania

• HUHTAMAKI PACKAGING COMPANY: EXPORT MANAGER (2004-2006) RESPONSIBILITIES: Markets include Europe, Middle East and Turkic Republic States. ACHIEVEMENTS: Managed and formed new distributors with innovative products. STATISTICAL INFO: Increased the profitability by 29% within the 1st year and increased the volume of export by 19%, plus 13 new customers and 5 new countries within 18 months. Formed functional stock control system and launched forecast reporting system.

• SABAH NEWSPAPER - VATAN NEWSPAPER: MARKETING DEPT – MARKETING EXPERT (2002-2004) RESPONSIBILITIES: Included developing marketing strategies, sponsorship events, improving the product and sales, cost & income analysis of the supplements, establishing relations with the agencies in the foreign countries and reporting to the Research & Marketing Director, preparing research based presentations with BİAK (Turkish Readership Sur