Mustapha Kawtharani
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Mustapha Kawtharani
- 3 Jahre und 1 Monat, Feb. 2016 - Feb. 2019
Sr. Marketing Communication Manager
INNOCEAN Worldwide - Middle East
- Directed and developed integrated automotive advertising campaigns in Middle East and North Africa - Produced effective media contents (video shooting, photo shooting) - Managed ATL and digital media campaigns with 3rd party agencies with monitoring performance and optimizing results. - Controlled client financials inclusive of estimates, budgets, billing. - Orchestrated partnerships with internal teams to manage priorities, schedules and deliverables.
- 4 Jahre und 1 Monat, Jan. 2012 - Jan. 2016
Sr. Account Manager
Cheil Worldwide
- Managed client servicing team of SAMSUNG, and other Government account. - Prepared pitch proposals. - Controlled creative outputs and brand guidelines and introduced new ideas for on ground activations and in store promotional items. - Produced different marketing kits with new material concepts and executions. (brochures, flyers, booklets and POS) - Managed worldwide events for DEWA. (World Energy Forum 2012, WETEX 2013)
- 1 Jahr und 1 Monat, Jan. 2011 - Jan. 2012
Sr. PR Executive
Weber Shandwick - Dubai
- Conducted interviews with clients to collect quotes and information for press releases and newsletters. - Drafted press releases, created media kits, edited public documents and corresponded with local media. - Organized media trip including 26 journalists from Middle East and North Africa. - Developed presentation materials and proposal letters for client acquisition. - Pitched and secured local and national print, online and broadcast media coverage.
- 1 Jahr und 1 Monat, Jan. 2011 - Jan. 2012
Sr. PR Executive
Weber Shandwick - Dubai
- Conducted interviews with clients to collect quotes and information for press releases and newsletters. - Drafted press releases, created media kits, edited public documents and corresponded with local media. - Organized media trip including 26 journalists from Middle East and North Africa. - Developed presentation materials and proposal letters for client acquisition. - Pitched and secured local and national print, online and broadcast media coverage.
- 5 Jahre und 2 Monate, Nov. 2006 - Dez. 2011
Advertising Account Manager
Inpress-Hakuhodo - Dubai
- Managed and executed BTL projects for Panasonic in the UAE market. - Generated activations ideas with executions including road shows and promotional campaigns. - Operated retail projects including production of stands, product display with thorough supervision. - Managed monthly magazine for Dubai Investment Part (The Views) including interviews, content writing in English & Arabic, and production supervision.
Ausbildung von Mustapha Kawtharani
- 3 Jahre und 1 Monat, Sep. 2002 - Sep. 2005
Advertising & Public Relations
Lebanese University
Marketing & communication Content development PR content writing Graphic design
Sprachen
Englisch
Fließend
Deutsch
Grundlagen
Arabisch
Muttersprache
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