Ni Zhang

Define KPIs for performance of main communication initiatives Analyze global marketing communication initiatives overall results Track performance marketing initiatives Create all kind of performance marketing driven campaigns reports Cross-link to internal relevant channels and business segments Maintain effective working relationships with external experts and subcontractors Sparring partner for in-depth analysis in terms of decision-making for conversion optimized activities

-Agency Management -Global Marketing Integration -Implement company social media marketing strategy -Initiate social media campaign -Follow up, supervise and push contents design and release -Provide performance and analysis reports -Source, manage and maintain third party suppliers -Strategy and Planning Recruiting -Training & People Development -Compensation & Benefit -Motivation and Performance Appraisal -Employee Relationship Management -Department budget plan and control

Guide China office to facilitate and implement launch of DianxinTV Produce online media contents Assist new project leader to establish good relations with Chinese media Assist China management team to complete and execute new company’s management and business plans Translate all research reports, documents, contracts, regulations, notices, emails; Create and proofread relevant English templates Manage live interpreting board meetings, internal meetings, interviews, conferences, forums and seminars

General online marketing subjects include social media, email marketing, SEO, online campaigns and contents marketing and tracking.

Negociation and communication skills development, How to solve conflicts, Culture difference,team work workshops and compamy politics

General English literature and linguistics, English and American Culture, advanced English writing. Japanese as second foreign language.