Nicole Einsiedel

Angestellt, Salesforce CRM Support, Basler AG
Ahrensburg, Germany

Fähigkeiten und Kenntnisse

Direktmarketing
Strategisches Marketing
Produktmanagement
Katalog-Prospekt-Anzeigenproduktion
Brandmanagement
Kundenbindungsmanagement
POS
Online
Event
Prozessoptimierung
Projektsteuerung
Category Management
Vertrieb
Marketing
Produktverpackung
TV Planning
Fotoshootings
Funkspots
Innovation - Konzeption - Headlines - Copytext- st
CRM Salesforce
PIM

Werdegang

Berufserfahrung von Nicole Einsiedel

  • Current 11 years and 7 months, since Nov 2014

    Salesforce CRM Support

    Basler AG

    -First level support (EMEA, APAC, The Americas) for user profiles/groups for sales and service cloud -Creation of dashboards and Reports - Creation of draft data models for Salesforce use as a central interface for business KPIs and support business and process analysis. -Plan and perform of user Training -Implementation of system adjustments - Documentation of all relevant processes and CRM guidelines - Prioritization of change request on the basis of the agreed processes

  • 2 months, Aug 2014 - Sep 2014

    Weiterbildung Business-Englisch

    Rackow Schule

    Weiterbildung Business-Englisch

  • 2 months, Jun 2014 - Jul 2014

    Marketing Managerin

    Wassermann Dental Maschinen Gmbh

  • 6 months, Jan 2014 - Jun 2014

    Angestellte

    BOB Transfer GmbH
  • 9 months, Apr 2013 - Dec 2013

    Marketing / Brand Managerin

    Baumarkt Max Bahr Praktiker Einkaufs GmbH

    Conceptual and strategic development of the brand communication for distribution channels DIY Stores Max Bahr und Praktiker. - Introduction of market analyses - Handling of cooperation agreements and relating thereto legitimately audits to contracts. - Procurement/Coordination for TV and advertising productions. - Responsible for compliance and on-going development of Cooperate Design

  • 1 year and 1 month, Mar 2012 - Mar 2013

    Marketing Teamleitung Advertising

    Baumarkt Max Bahr Praktiker Einkaufs GmbH, Hamburg

    The preparation and presentation of the weekly advertising information meetings with board, sales, controlling - Training for Sales on the application from the PIM content management (Como Soft Lago) coordinated and managed - Design and text creation - Order/coordination for product videos and photo jobs - Creation and further maintenance of advertising inserts rules as a working basis for Sales

  • 4 years and 1 month, Feb 2008 - Feb 2012

    Marketing / Advertising Managerin

    Baumarkt Max Bahr Praktiker Einkaufs GmbH

    Conception and implementation of marketing measures in the print sector.Creation of advertising texts.Supervision of photo and product video production. Management of ERP system.Process control and optimization.Layout specifications to agency for external printed matter (advertising brochures). Annual planning of advertising activities taking into account the targets. Close cooperation with the category manager and sales department.

  • 2 years and 2 months, Dec 2005 - Jan 2008

    Own Brand Managerin

    Max Bahr Holzhandlung GmbH Co KG

    - Conception and realization own brand packaging, (redesign, Relaunch), as well as the related point of sales (POS) materials - Development and implementation from product up to communications strategy - Preparation of market introduction concepts - Competitor analysis packages and print material

  • 1 year and 11 months, Jan 2004 - Nov 2005

    Junior Own Brand Managerin

    Max Bahr Holzhandlung GmbH Co KG

    Konzeption und Gestaltung von jährlich ca. 80 erscheinenden Katalogen unter Einhaltung der CI-Vorgaben. Konzeption/Gestaltung der Eigenmarken Verpackungen.

  • 3 years, Jan 2001 - Dec 2003

    CRM Managerin

    Max Bahr Holzhandlung GmbH Co KG

    further development CRM system and the digital marketing activities - design and implementation of all B2C communication measures e.g. email newsletters as well as many different such as direct mails, brochures and catalogs - responsible for technical conception and development of the website - review of the measures on legal conformity and regulatory frameworks - analysis and documentation of all measure

  • 11 years and 4 months, Sep 1989 - Dec 2000

    Kaufm.Mitarbeiterin Marketing

    Max Bahr Holzhandlung GmbH Co KG

    Establishment of the electronic price tag printing system department (conversion from handwritten price tags to electronic system). Support and maintenance of the price tag texts in the merchandise management system.creation of various price tag layouts.electr.transfer to the stores.

  • 11 months, Oct 1988 - Aug 1989

    Mitarbeiterin Verkauf Max Bahr Winterhude Eisenwarenabteilung

    Max Bahr Holzhandlung GmbH Co KG

  • 3 years and 1 month, Sep 1985 - Sep 1988

    Auszubildene

    Max Bahr Holzhandlung GmbH Co KG

    Ausbildung zur Einzelhandelskauffrau

Sprachen

  • German

    C2 (Verhandlungssicher / Muttersprachlich)

  • English

    B1-B2 (Gute Kenntnisse)

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