Nóra Munkácsi

Manage business relations. Overall country marketing strategy development and implementation in filed of virology. Acting on online and offline communication platform. Activity- and budget planning. Leading brand team. Field visit. Carry out a national project (microelimination).

Introduction of a patient-centered approach in the company Introduction of a new strategy design for all products throughout the company Held strategic planning workshops for all products throughout the company Supporting the definition and the implementation of the marketing strategies on short and mid-term in filed of HCV and rheumatology Support of the product portfolio management on the domestic market Project participance: product lunch into the HCV market on the Hungarian market.

Managing press conferences and corporate events, taking part in the preparation of tender projects. Customer Database update and management. Asking for quotation for promotions and events. Taking part in elaboration of communication concepts. Supporting the work of project managers.

Management, Market Research, Advance Corporate Finance, Product and Brand Strategy, Online and Digital Marketing. The university project tasks enable to get to know the theoretical knowledge in practice and allow for an interactive exchange of experience in an international environment.

Basic Subjects: Marketing, Finance, Accounting, Special Subjects: Customer Behavior, Product and Price Policy, International Marketing, B2B marketing, Marketing Communication.