Nurdan Ceyhan

Acceleration of worldwide growth of the brands, by managing marketing communication programs from strategy to activation within an experience dedicated to digital media performance and e-commerce. An exclusive professionalism in media planning - buying and optimization: Centralizing business objectives and surrounding media with holistic marketing plan and communications. A “part” of leading advertisers, internalizing the business goals for working on various fields of marketing communications from brand identity to the analysis of consumer segmentation and mix of effective media channels. A track record in global and regional coordination for brands aiming global consistency with standard framework of common tools and media guidelines. In different geographies of the world from MENA to Europe and CIS, gained with knowledge of media cost dynamics, landscape, media usage trends for 40+ markets.