Pedro Jorge Romero Royo

PVHardware is a leading and experienced provider of innovative trackers, structures and control solutions for utility-scale PV solar plants worldwide.

Family owned company. Its division TechnoLean designs and manufactures custom solutions for Lean Manufacturing (flow-racks, trolleys, work stations). I joined the company to open international markets and I got important contracts with PSA in Algeria and new German customers in the auxiliary automotive sector. The covid-19 crisis has complicated the situation at the customers and the reduction of orders has forced the company to cost reductions.

Cargoma is the #1 B2B tyres platform in Spain, with presence in France, Portugal and the Netherlands. My mission was to acquire and manage key accounts (suppliers and customers). Cargoma started from zero at the end of 2013, and we have since then connected to more than 100 suppliers from different countries and also several key customer accounts. Together with our General Manager I represented our company at all levels, and act as direct contact for the international suppliers and key accounts.

Prospection and follow-up of customers in Spain, Morocco and Tunisia. Collaboration in the development of new products (specific solutions for multiple-use packaging). Prices and conditions negotiations with the customers.

Sales Director for the Original Equipment customers: PSA, BMW, Renault, Rotax, John Deere... Manage the end of production and production transfer to other competitors due to the factory closure in Getafe (Spain)

Complete relationship management with the customers. Projects follow-up. Co-operation with the production organisation to give a good service to the customers

Management of the sales department of 3P Produits Plastiques Performants in Spain (2 sales managers and 3 sales administrators). Follow-up and direct prospection of the customers in the automotive sector.

Business relationship with two OE customers (Open and Nissan), coordinating the product evolution with the factories. Coordination of the continuous product and process improvement team.

Preparation of commercial offers, coordination with the manufacturing in the factory.