Pejman Vahid

Working as a member of business development team and directly report to CEO to design FMCG development business plan, setting out the key resource requirements for a successful business model and cross-functional coordination. Online grocery shopping project would be 8% of total GMV and a pioneer project in the Iran FMCG e-commerce. o Implemented Food & Beverage Category soft launch successfully o Rocoland as the main Iran e-grocery player, M&A project implemented well

Managed a team of 49, Responsible for an area of follow approximate specifications: 4 provinces with 51 major cities 11,500 retailer and wholesaler, 40% of region volume. o Organized a separated Bel sales line for 2 provinces distribution team o Increased 30% total sales volume, 233% for international brands, and expanded Trade Marketing coverage 15% o Considered 11 sub distributors for out of access areas o Winner of 2017 Bel Merchandising Impact Award

Abzarkade is a family business built on a foundation of internet customer service with an extensive range of power tools, hand Tools, hardware installation and accessories variety that founded in 2013. o Established Abzarkade bilingual (English & Persian) online shopping successfully with more than 91% CTR (click through rates) o Achieved 14 brands and +800 SKUs agency from 6 producer and importer companies o Launched tools Wikipedia in Abzarkade website o Launched export to Iraq successfully

Managed a team of 39 members included (one Wholesale Coordinator, 3 supervisors, 15 Merchandisers and 20 Samplers) as direct reports, Responsible for an area of follow approximate specifications (25 major cities of Mazandaran 8,000 retailer and wholesales outlets, 25% of region volume). o Expanded Trade Marketing universe 89% o Achieved 92% of Mazandaran capability o 3 new Trade Marketing and Distribution Areas formed successfully o Achieved an exceed performance rate

Managed a team of 34 members (2 Wholesale Coordinators, 2 supervisors, 21 Merchandisers and 9 Samplers as direct reports) Responsible for an area of follow approximate specifications (33% of region volume, 55 major cities of 3 provinces, 13,000 retail & wholesales outlets. o Expanded Trade Marketing universe 83% Successfully o 2 new Trade Marketing and Distribution Areas formed successfully o The best Iran Area Manager 2011 o An exceed performance rate achieved

Managed a team of 4 Merchandiser, Covered about 70% of Mazandaran wholesale trade. o Managed 2 expansion phases which a new Trade Marketing and Distribution Areas formed successfully o Innovative tailor-made stand projects for wholesale trade o Announced 20 Basket sales for Wholesale trade successfully o Expanded Trade Marketing universe 80% o 2 times performance exceed rate o Passed Area Managerial assessment after 9 months in Dec 2009 to be a potential AM

Managing 4 sales expert, Responsible for a territory of 800 retail outlets. o Expanded Trade Marketing universe 72% Successfully o Launched Kent 3 Tek successfully o The visibility increased 87% effectively o Increased availability 43%, 21% drop size and 29% hit rate

Young & Elite Researchers Club Membership