Pierre Lerena

Angestellt, Managing Director Global DTC & Retail - CPG, Soneva Group

London, Vereinigtes Königreich

Über mich

As a seasoned Director with over 20 years' experience in the Consumer and Luxury Goods industry, I have a proven track record of driving revenue, income, and e-commerce through effective multi-channel business retail and sales strategies. I excel at delivering an Omni-channel brand experience and possess in-depth knowledge of several consumer and luxury goods categories, markets and rapidly changing business environments. My leadership style prioritises up-to-date market information, technology developments, consumer needs and competitor tactics to ensure optimal strategic alignment, with a culture of accountability and excellence. I leverage the available diversity within the organisation to stimulate creativity, problem-solve and build exceptional teams.

Fähigkeiten und Kenntnisse

Marketing strategy
Professional experience
Consumer
Retail
E-Commerce
Internet Marketing
Digital transformation
Management
General Management
Online Marketing
Customer marketing
Business Development
Income statement
Sales & Marketing
English Language
Social Media
Consulting
Sustainability

Werdegang

Berufserfahrung von Pierre Lerena

  • Bis heute 2 Jahre und 3 Monate, seit Apr. 2022

    Managing Director Global DTC & Retail - CPG

    Soneva Group

  • 1 Jahr und 8 Monate, Sep. 2020 - Apr. 2022

    Managing Director Consumer Goods

    JIA Group

  • 5 Jahre, Sep. 2015 - Aug. 2020

    VP Sales and Marketing Consumer Goods & Group e-Commerce Director

    JIA Group

  • 3 Jahre und 3 Monate, Juni 2012 - Aug. 2015

    Managing Director EMEA

    Elite Fibre

    Full responsibility for the management of the organisation

  • 7 Jahre und 1 Monat, Mai 2005 - Mai 2012

    Director of Sales FMCG

    Sime Darby Oils

    Director of Sales Responsable for a full Profit and Loss

  • 3 Jahre und 11 Monate, Juni 2001 - Apr. 2005

    Business Channel Manager

    Tiger Brands

  • 9 Monate, Sep. 2000 - Mai 2001

    Channel Account Marketing Manager

    Colgate-Palmolive

Ausbildung von Pierre Lerena

  • Bis heute 1 Jahr und 10 Monate, seit Sep. 2022

    Marketing

    Oxford College of Marketing - Chartered Institute of Marketing

    Professional Marketing

  • 4 Jahre und 1 Monat, Jan. 1992 - Jan. 1996

    Marketing Management

    Institute of Marketing Management - Chartered Institute of Marketing

Sprachen

  • Englisch

    Muttersprache

  • Spanisch

    Grundlagen

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