Prashast Kishore

Clients - Emirates Airline, Philips Lighting, LG Electronics and Revital H Role as Digital Media Planner Managed overall digital media campaigns across programmatic, search, display, video, Made campaign review presentation that includes overall analysis, results and way forward Role as Programmatic Trader Managed campaigns for India, Pakistan, Bangladesh and Sri Lanka Role involved campaign planning, closing PMP and PG deals, trading, optimization, reporting and post campaign analysis

Clients: Government of India (MOC), IndusInd Bank, JK Tyre, American Swan, Fujifilm, Fox Star Studios, Viacom18 Motion Pictures, Samsonite & Maruti Suzuki Roles and Responsibilities: Making digital media plans by selecting the partners and properties according to campaign objective and budget Keeping daily track of the performance & optimizing accordingly Making campaign review presentation that includes overall analysis, results, and way forward

Clients: Indigo Airlines, Cleartrip & Hindustan Times Roles and Responsibilities: Making digital media plans for clients catering to different verticals Media buying and booking the inventory with the partners Preparing media schedule for the media plans Making sure the proper execution of the campaign Campaign reporting (internal, publisher and client) Campaign analysis and optimization Making post campaign presentation and sharing the learning with the client