
Priscila Ferreira
Skills
Timeline
Professional experience for Priscila Ferreira
- Current 4 years and 6 months, since Dec 2020
Chapter Lead
Ladies That UX Munich
Ladies That UX Munich is a chapter of Ladies That UX. A global friendly, welcoming, and collaborative community, with a growing number of local groups based in cities worldwide. Our goal is to bring together and promote women in UX Design to exch other.
Stryber is the largest independent Corporate Portfolio Builder in the DACH region. We Build digital venture portfolios for corporates. - Developing user experience strategy on each new venture by conducting user interviews, creating user journeys and personas. - Creating wireframes and mockups for quick design solutions - Designing high and low fidelity prototypes for user testings - Creating creative branding and intuitive user interfaces.
- Current 6 years and 3 months, since Mar 2019
UX / UI Designer (external)
Sparrow Ventures
We are a Zurich-based venture builder and venture capitalist. We are a team of highly customer-focused entrepreneurs who strive to make an impact. - Developing user experience strategy on each new venture by conducting user interviews, creating user journeys and personas. - Creating wireframes and mockups for quick design solutions - Designing high and low fidelity prototypes for user testings. - Creating creative branding and intuitive user interfaces.
- 7 months, Aug 2018 - Feb 2019
UX / UI Designer
ONPEX GmbH
Cross-border payment services to fintechs and digital businesses. - Developing best-in-class user experiences in collaboration with product, engineering, and management team. - Designing intuitive digital experiences including flows, personas, wireframes, mockups, and prototypes for banking features. - Supporting the marketing team by creating printable materials.
- 1 year and 3 months, Jun 2017 - Aug 2018
Visual Designer
Design by Priscila
- Creating human-centered design process to gain an empathic understanding of the problem. Able to create visual concepts to communicate ideas that inspire, inform, or captivate consumers. - Developing the overall layout and production design for advertisements, brochures, magazines, and corporate reports. Also, into to the digital universe creating intuitive user interfaces applying the best practices of user experience and mobile first.
- 10 months, Jun 2016 - Mar 2017
Customer Experience Analyst
Porto Seguro
Third largest Brazilian insurance company in Brazil. - Defining the best product experience for the users. - Creating better touchpoints for enhanced future experiences including the user journey from the initial contact and engagement to user feelings and motivations. - Solving business problems and gaps between devices, departments and communication channels. -- Working in collaboration with product owners, marketing agencies and designers.
- 1 year and 11 months, Jul 2014 - May 2016
Business Analyst, Customer Experience
Globo
GLOBO is Brazil's one of the largest media conglomerates in the world. - Creating the best digital experience for readers of magazines such as Vogue, GQ, Glamour, and others Brazilian brands. - Focusing on build long-term relationship during readers subscriptions by creating digital experiences for promotions and online campaigns. - Working close to the IT team and product owners to determine the best design solution and also running user testing to figure out issues and opportunities.
Educational background for Priscila Ferreira
- 1 year and 7 months, Feb 2013 - Aug 2014
Digital Design & New Medias
Centro Universitário Belas Artes de São Paulo
- 2 years and 1 month, Feb 2011 - Feb 2013
Marketing
Universidade Paulista
Languages
English
Fluent
Spanish
Intermediate
German
Basic
Portuguese
First language
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