Puya Fazlali

Blocktrade is a digital asset exchange company operating from Luxembourg. • Developed and maintained the company’s website using WordPress, PHP, JavaScript and custom plugins. • Built custom plugins for market data API integration, sliders, charts, and calculators. • Boosted page views to 2.8M, lowered bounce rate to 33%, and contributed to €6.2M in sales. • Optimized performance and security, ensuring fast loading times and high SEO rankings.

Led a digital agency team of 50+ on international projects (design, development, marketing), specializing in scalable WordPress/WooCommerce solutions. Key Achievements: • Developed 20+ custom plugins/themes (e.g., multi-vendor, integrations) • Delivered full-stack web development (HTML, CSS, JS, PHP), custom APIs, and Python data scraping • Provided technical leadership, managing Agile teams • Optimized server infrastructure and databases • Collaborated with four partner companies on digital solutions

• Developed an OCR app using Python and OpenCV to automate grading. • Trained CNN object detection models using Python and TensorFlow for identifying and classifying answering sheets • Processed & visualized 3.5M+ records with SQL/MySQL • Designed and developed WordPress and WooCommerce websites.

Founder & Lead Developer, Mozweb Digital (4+ years). Built and scaled a boutique digital agency. Key Highlights: • Developed 50+ custom WordPress sites and plugins/themes. • Built a WordPress/PHP CRM and support portal. • Managed digital marketing (SEO, PPC, social, content) for 25+ clients. • Handled technical operations and client support. • Provided digital strategy consultation.

Established the Digital Agency Department, led a cross-functional team of 7 developers and designers. Developed 50+ WordPress websites and managed SEO, SEM, campaigns, and content strategies.