Rachel LADISLAS-PIOTRUSZYNSKI

Vente en ligne de vins, champagnes et spiritueux

Suivi des dossiers juridiques, d’assurances, des baux commerciaux, des travaux d’agencement

Distributor of over-the-counter products •Marketing development (trilingual Swiss-adapted packaging, displays, leaflets, legal registrations…) •Operational marketing (marketing & media plans, visual & publication, brands website content, e-shop actualisation, BtoB and BtoC promotions, sampling campaign, professional fairs…) •Strategic Marketing •Responsibilities: marketing & communication budgets on/off-line, promotional activities, supplying forecasts, sales & market analysis, Customer Service support

Press & trendy products distributor (180 POS) •Identification, purchasing, development & management of product ranges •Merchandising, monthly designs & display development •Follow-up of KPIs & budgets •Product promotion •Project Management (product diversification) •Trend & supplier exploration in European fairs •Commercial negotiations and international calls for tender •Framework contract writing •Sell-in & sell-out analysis (via BI) through dashboard implementation

Analysis & statistics department for retail channel • Retail campaign construction for 150 POS in DACH • Analysis of the sell-in & sell-out •Business plan •Monthly product orders • Coordination of cross-functional teams • 3-year sales planning •Monthly presentation to the commercial and administration team

6 months as Operational Marketing Assistant - Travel Retail Brands: Jean Paul Gaultier, Issey Miyake and Narcisso Rodriguez