Dr. Raffaele Veneruso

Head of Italian Trade Marketing. Responsible for business development on the various sales channels. Responsible for defining the activities that are useful to increase the market share Pirelli and management of the Marketing Budget Italy.

Responsible for the coordination and implementation of marketing activities in the Major Markets in Europe such as Germany, France, UK and Spain in order to support the sales strategy of Fiat Group Aftersales. Head of European centralization of local products in order to increase turnover and improve the profit of the segment.

Aftersales KAM of the major buying groups Parts & Services Italy. Budget Management, reorganization of trade policies and customer marketing approach; restructuring of the sales network and authorized aftersales services.

Aftersales Area Manager and Authorized Network responsible. Sell-In and Sell-Out Manager in the north-west of Italy.

Diesel Team Leader and Diesel South European Project Coordinator. Resposible of the Diesel Spare Parts line and Workshop Test Equipment.

Marketing Manager of the Diagnostics Workshop & Test Equipment product line.