Rakesh Modak

As a CRM Manager at Netlink, I led lead generation campaigns across the Americas, EMEA, and Asia Pacific, collaborating with marketing, sales, and customer success teams. I optimized workflows, forms, and email campaigns in HubSpot, enhancing the customer journey. I also developed dashboards for tracking sales and marketing performance, enabling data-driven decisions. My efforts in CRM implementation and process optimization boosted customer engagement and streamlined internal operations.

At Winmax, I served as a Senior Market Research Lead, responsible for conducting in-depth research on individuals and companies across various platforms, including LinkedIn, to gather valuable market insights. I implemented email marketing campaigns using HubSpot and MailChimp, tracking engagement for optimization. Additionally, I trained team members on effective CRM usage, managed sub-projects independently, and provided strategic insights to enhance the effectiveness of marketing efforts.

At Apex Business Consulting Services, I worked as a Senior Data Analyst, collaborating with high-profile clients like Airbus, Citibank, and Tiffany to deliver data-driven solutions. My role involved meticulous data validation, ensuring accuracy for global projects, and compiling detailed reports on prospective clients. I sourced data from reputable platforms such as Forbes and Bloomberg, ensuring data integrity, and provided insights that supported strategic decision-making and business growth.

During my studies in International Industrial Management, I gained expertise in operations and supply chain management, optimizing logistics and efficiency. I developed strategic management skills for business growth in global markets and enhanced my knowledge in marketing and sales, focusing on consumer behavior and sales strategies. Additionally, I built a strong foundation in financial management, including budgeting and investment planning.

My Master’s degree in Industrial Engineering from Dr. M.G.R University provided a deep understanding of advanced manufacturing techniques, quality management, and operations research. I gained expertise in optimizing production processes, applying lean management, and using analytical methods to solve complex challenges. The program emphasized supply chain and logistics management, equipping me to streamline operations, reduce costs, and improve efficiency in industrial settings.

My Bachelor’s degree in Mechanical Engineering from Dr. M.G.R University provided a strong foundation in designing and analyzing mechanical systems. I gained knowledge in thermodynamics, fluid mechanics, and materials science, enabling me to design efficient thermal and mechanical systems. The program also emphasized manufacturing processes like machining and welding, and I developed proficiency in using CAD software to create detailed engineering drawings and 3D models for analysis and design.