Regis Funke

Marketplace management increased sales by 30% annually. Key activities included KPI dashboards, budgeting, assortment management, content development, and advertising optimization. This involved CI-compliant content, optimized product titles, images and bullet points, and A+ content. ACOS and keyword-optimized Amazon campaigns were also created and maintained, including Sponsored Product, Sponsored Brand & Product Display Ads.

Responsible for time and budget orientated event management Strategic alignment of the stakeholders: Speakers, Attendees, Sponsors and Team Strategic campaign management and controlling

Branding and structuring the product presentation on Amazon Managing Amazon Vendor Central Assisting and consulting in development of mobile app Creation and implementation of current email marketing strategy and newsletter management Design of landing pages for trade shows Press releases copywriting Social media marketing Assisting in event management for competitions and trade shows Managing external events and sponsoring efforts in Germany

In this interdisciplinary degree program, I gained a broad understanding of data analysis methods, machine learning, statistical analysis, and data visualization. As a result, I am able to solve complex data analysis problems and successfully apply my skills in the real world. For a startup, I developed a solution for automated extraction of product information from photographs of food packaging as part of a project.

Public Relations Communicationsmanagement