Rhiana Wells

Designed and implemented a comprehensive communications and development strategy. Planed & coordinated all national fundraising events across the country. Created & edited all electronic/print materials. Established a unique social media strategy, managed all social media platforms, trained staff on appropriate and effective social media practices. Coordinated the production of the biannual InFOCUS Magazine, acting as Editor-in-Chief. Successfully managed the communications and development budgets.

In-house stylist for brand, led all on-figure & soft good e-commerce & catalog photo shoots. Created innovative concepts for shoots. Partnered with design and merchandising teams to ensure styling was aligned with design vision. Proven increase in brand sales through styling techniques. Managed interns, sample manager, hair/makeup artists. Established organizational processes to track samples, improving efficiency in-studio. Assisted in casting all models, hair/makeup artists, & free-lance stylists.

Managed all sample clothing and accessories and assisted on both fashion and beauty shoots.

Developed innovative ideas, promoted via social networking sites, wrote for the official Lilly blog. Contributed promotional strategies, research, and weekly competitor reports. Managed all sample clothing for press and shoots and assisted on e-commerce shoots

Fashion Styling and Visual Merchandising. 2016 Winner of the Vogue Talents Brand Communicator Scholarship Competition.

English Major, Art Minor. Winner of Maureen Jacoby Award, Johnson Business Internship Award.