Robert Mills

- Successfully lead product development until market entry - Collaborated with external manufacturers, suppliers, designers, engineers and research scientists - Lead the development process of SenseCore’s apparel range, - Participated in marketing activities, including social media, writing press releases and organising the company’s presence at events and trade fairs - Supported management in strategic projects

- Managed technical development projects for high- to mid-end indoor court sports (squash, racquetball and padel) and mid- to low-end tennis rackets - Laboratory and performance testing, creation and evaluation of surveys, regular technical discussions with Far East partners, product management and QC with visits to production factories - Active involvement in the HEAD innovation management process - Delivering technical products that meet specified requirements in time for new product launch

- Creating advertising sales proposals, formulating both offline and digital solutions utilizing the Eurosport platforms to best respond to client briefs - Planning, implementing, monitoring and reporting of client advertising campaigns - Monitor performance/trends of key competitors and scan the market for new potential clients

- Serve and advise customers on the best clothing and equipment to suit their individual needs. - Use video based gait analysis equipment to observe the customer’s biomechanics, with the aim to equip them with the most appropriate running shoes - In charge of miadidas shoe customisation and assisted with store merchandising

Testing the latest footballs and football shoes developed by adidas and their competitiors.

Promoting Nike’s three top of the line football shoes, Educating Lillywhites’ store staff on Nike football products

Sports Science, Mechanical Engineering