Roland Bernhard
Werdegang
Berufserfahrung von Roland Bernhard
- Bis heute 5 Jahre und 5 Monate, seit 2020
Advisor to Leaders & Boards
Transforming & energizing people, organizations and brands
- 2012 - 2019
Senior Partner & Member of the Global Leadership Team
Vivaldi Partners Group
Consulting and coaching in Strategy & Transformationlal Change • Co-creates with senior client teams results with lasting impact in the areas of marketing capabilities, transformation of employee mindset, performance measurements systems, brand strategy & positioning, international expansion, portfolio management, innovation management & culture, internal branding, employee engagement, etc.
- 2006 - 2011
Partner & Member of the European Leadership Team
Prophet, Zurich & San Francisco (HQ)
Strategy Consulting
- 2003 - 2005
Global Head of Marketing, Member of the International Management Board
Red Bull, Salzburg/Fuschl am See, Austria
• Led & guided the international marketing team with 6 departments and over 30 specialists in the HQ, plus marketers in over 50 countries with a total yearly marketing budget exceeding € 500 million. • Reshaped management culture and restructured marketing team towards more future oriented, strategic thinking (“do the right things” rather than just “doing things right”) as well as clear targets. • Started to build a global Red Bull marketing community
- 1997 - 2002
Head of Marketing EMEA RTD Tea Portfolio, Member Board of Directors
Coca-Cola Company & BPW (a JV between the Coca-Cola Company and Nestlé SA)
- 1991 - 1995
Vice President, Member of the Board - (promoted twice in four years)
Jean Frey Media Ltd., Zurich & Warshaw, Switzerland/Poland
- 1988 - 1991
Account Supervisor/New Business Manager
GGK, Zurich, Switzerland
Ausbildung von Roland Bernhard
- 1995 - 1997
Master of Business Administration
Fuqua School of Business, Duke University, North Carolina, USA
Business Administration. Exchange semester at Rotterdam School of Management, Erasmus Graduate School of Business.
- 1990 - 1992
BBA
Graduate School of Business Administration (GSBA), Zurich, Switzerland
Bachelor of Business Administration degree (BBA). Executive Program.
- 1986 - 1986
Marketing Management
University of California, Berkeley, California, USA
Coaching & Supervision in Organizations
Zurich University ZHAW - Institute of Applied Psychology (IAP)
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Französisch
Gut
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