Rossana De Padova

-Lead generation & campaigns -Market insights / research -Community management -Sales enablement

-Conduct market research -Brainstorm and develop ideas for creative marketing campaigns -Assist in outbound or inbound activities by demonstrating expertise in various areas -Liaise with external vendors to execute promotional events and campaigns -Plan and execute initiatives to reach the target audience through appropriate channels -Assist in analyzing marketing data to help shape future marketing strategies -Build the Marketing Plan -Organzing tradeshows stands

-Contact new prospects via phone and email to discuss their needs and to explain how these needs could be met by specific products and services. -Develop a solid understanding of Arcserve products and stay up to the minute on both industry trends and internal product development. -salesforce.com FY17 in charge of the following areas: E.Europe, Iberia,Italy,MEA,South Africa FY18 in charge of the following areas: Iberia, Italy, MEA, France and all the french speaking countries, Belgium, Luxemburg

-Providing service centre functions to customers in relation to license generation, and license troubleshooting. -Take ownership and provide service center functions to customers in relation to customer care issues and conveying feedback and generating leads on Arcserve products and solutions using Netsuite and Zendesk interfaces. -Assist internal and external customers with communication by translating from/to English both verbally and in writing (as required)