Ruslana Bobrivska

Managed implementation, communication projects for Social Performance Corporate Relations work unit. Developed and implemented a new information management system for a work unit of 300+ users; conducted, managed, and procured a secure information migration; initiated and carried out an appropriate knowledge transfer. Built, lead, supported and trained interdisciplinary teams of 50+ members total throughout different phases of the project; managed the team of 10 temporary contractors.

Built strong, lasting relationships with the client as an operator of “Apple Maps” project. Managed to deliver required outputs given the strict KPIs metrics, tight timelines, bulky scope, and limited allocated recourses. Developed effective project progress reports and monitored project data to assess efficiency; initiated and presented strategy improvements to the client.

Collaborated with Accor on a promotional project organized by The Royal Commission of Al Ula. Helped establish and maintain a solid partnership with The Royal Commission officials, as one of the Accor representatives. As Saudi Arabia opened its doors to visitors for the first time, had a chance to contribute to a significant on-site initiative: branding and popularizing Al Ula governorate’s attractions that include UNESCO heritage.

Organized and lead around 20 high-profile events, marketing, promotional campaigns for various branches of Bosporus Turkish Restaurant in Dubai. Conducted and further analyzed 200 customer surveys; created and proposed appropriate strategies to enhance customer satisfaction and elevate client’s public image. Acted as a devoted brand ambassador to represent the client by direct, face-to-face marketing. Managed TripAdvisor and Google reviews, enhanced customer feedback satisfaction for the brand by 5%.

Established and maintained productive client relations and partnerships to promote the Accor brand; organized and led advertising campaigns, promotional photo- and video-shootings; held and organized clients' presentations, business, fares, meetings. Successfully navigated and solved numerous customer complaints, feedback; created and managed customer database adding 1000 new contacts within 6 months. Directly responsible for 10% TripAdvisor satisfaction feedback increase.

Resulted and maintained a solid partnership with Symantec Select, Microsoft, Dell and Cloud Health as clients by conducting 4 successful B2B and email lead generation campaigns (C-level executives engagement). Improved B2B pipeline operations efficiency by analyzing hundreds of calls recordings and analyzing errors; increased 15% of team’s campaign delivery performance by observing and addressing performance gaps. Implemented a prioritization system for operating forces on running marketing campaigns.

Managed a product management and customer support program (3 related projects); increased 50% of product certified customer base worldwide as the main program objective; collaborated with 100+ resellers to enrich the clientele. Involved +50 interdisciplinary, cross-cultural internal team members worldwide in the program; effectively utilized means for virtual collaboration, ensured smooth workflows for all the teams involved.

Collaborated with German Embassy to accept, validate and process Shengen Visa applications to provide high quality service and smooth customer experience. Collected around 300 customer satisfaction surveys monthly; directly implemented the feedback in the application process; provided qualitative consultation regarding visa related services to customers. Ensured efficient application processing by exceeding the recommended application norm by 10% on a daily basis.